Category: SEO

What is Domain Name ? DNS

What is Domain Name? | Domain Name Types |

Domain name is the name of your web site all your business dominant consists of 60 characters long
If you want to register your business online you have to choose one domain name for your website which differentiate your business from others bechar already available in the market you will choose domain name according to your wish and convenience which are relevant to your business suppose that if you want to start a travel business you will target डोमेन related to that travel portal
Domain name is very essential to choose wisely E and relevancy if your domain is not relevant to your business you cannot able to change your domain after purchasing purchasing the domain
Dominance help you to target your audience what you intend to sell to them
Many people think it is important to have keywords in a domain hi what’s in the domain name are usually important but it cannot be mandatory to use that domain name keywords you can able to target keywords in any डोमेन

Define DNS- Domain Name

if you want to purchase a domain make sure it is small simple and relevant to your business stop avoiding the long tail keywords dominance which are not relevant in the current market scenario it is outdated trend to get the targeted key base keywords

Different kinds of Google AdWords campaigns

Different kinds of Google AdWords campaigns

Google AdWords offers different kinds of Google AdWords campaigns and its type you can able to create Google AdWords according to you and your needs the main types of Google AdWords campaigns are listed below

1 Google Search Network Ads in Google search network ads we can create the advertisement at the Google search engine console Endeavour ads are displayed when the the user search power keywords which are inserted in the Google campaign site ads are visible at the top of the search network anda Google partner sites we can able to to make our heads visible at the the targeted Google AdSense approved websites and the Google partners websites

Types of Google AdWords Campaigns for Building

We also have option to to select the bid strategy only for clicks that means Google will charge you if user Clicks on the website ad and visit your web page or also known as the landing page which is created by you you don’t have to pay any amount of money at the display CPC is the best best and cheapest mode of Google advertisement and widely used by small businesses which want to grow and reach the exact number of potential customers which are going to targeted in the the promotion of the business

2 Google video ads in Google video ads we can promote our business at the YouTube by creating a small time video of 30 seconds Google adword console’ Google video ads are used for the branding of the new and small businesses we can also used Google Adword video acts as a trigger to events which are going to happen in the nearest period of time for example new branded company going to launch some of the exciting offers which are located in a particular City or a state of the country we can able to to which are available in that city and helpful to gain the access to the people of the city

Google video ads

What is the use of Google AdWords

Google AdWords is the tool which is provided by Google to promote your business online without any hassle you can able to promote your business through various kinds of models available just like CPC known for cost per click CPM cost per mile and CPA cost per acquisition
We can enhance the reach of our business by use of this methods Google AdWords is the perfect tool total power potential customers we can able to justify and classify our clients needs through these tools a perfect digital company will provide you the classified data of the company and the uses which r targeted by the campaign which is created to enhance the productivity of the business target the exact audience with the help of Google AdWords is possible where us in the traditional media of marketing we are not able to target the exact number of the audiences which is the main drawback of the traditional marketing we can able to promote the business in the particular reach particular time and the particular age group for example if we want to to promote a barber shop in Delhi we just want to reach the audience which are available in Delhi the audience of outside Delhi is useless for us this is the perfect example which shows the exact creativity of our rich you can able to target age group gender income and the interest of the consumer which are going to be your next customer I am writing this article to provide you the number of advantages of Google AdWords which are necessary to known to the new digital marketing
We can able to create different kinds of advertisement like search network ads display network ads video ads animation ads in the Google AdWords we will just login in Google AdWords with our current Gmail account to create new Google AdWords we also get a discount coupon of 2000 rupees and the registration of new Google account
The only condition is that you have to spend 2000 rupees within first month you will able to see e how to create new campus target audience in our next blog

What is Bounce rate in Google Analytics and how to reduce it ?

Bounce rate it is a percentage that show how many users landed on a webpage and then exited with website without having any interaction of the website this means they didn’t click ok ok get interacted with any kind of content
You can able to track the bounce rate of the website at the top level of the Google Analytics dashboard you can see how many peoples are interested with your website and exited without any interaction on visiting any content of the website
Reasons of high Bounce rate
One high loading time loading time is essential and most necessary feature of the website sometime you are loading time of the website is very high users cannot hear the patients and get excited from the website without an interaction this thing increases the bounce rate of the website and data will be visible in the Google Analytics dashboard to reduce the bounce rate from loading time you should take necessary measures and make a website landing page which is is loaded in in 2 seconds to get the best interaction of the website
Irrelevant content this is the second main reason of high Bounce rate when user visits your website didn’t get the relevant content to the need of the user user get distracted and exited from your website without any interaction you should take care of content in today’s market because content is King if you are not taking the content seriously you will get a high number of Bounce rate which affects your website
3 optimise for mobile today 50% of traffic is coming from the mobiles and tabs make your website mobile friendly and responsive to get me high conversion rate and best bounce rate in the website mobile friendly websites gets lowest Bounce rate because it is the best way to show the content to the mobile uses always try to to make content mobile friendly SEO friendly and responsive to the the clients

IT, SEO, Tips

What is the use of Google Webmaster tool ?

Google Webmaster tool is a free tool which is provided by Google . It is a free tool which provides you at dashboard to monitor us site execution side performance submit content for crawling recognizing issues any kind of parrots at only one place you can able to see number of backlinks which are helpful indexing of your website you can able to index your website to the Google search engine or a Bing search engine with the use of Google Webmaster tool
Google Webmaster tool allows you to track how search engines see your website and web pages with the content which you have uploaded in it you can also able to see number of pages in text in the Google for searching
Google Webmaster tool provides you detail report of targeted keywords in your website you can able to find the exact location of your keywords which you are targeted for the organically ranking you can see the performance of the keywords which are leading to the potential customers
Google Webmaster tool provides you broken link 404 page and any kind of error which are affecting your website and you need to you fulfill it and remove the errors from it suppose that you have changed the URL or the path of the some pages in the past Google shows them in red colour or a 404 pages which are not available in the website you have to fix this broken issue to enhance the performance of your website
Google Webmaster help SEO to Intex new content 2 search engine users can able to submit our new content via crawl fetch facturas option available in the dashboard of Google Webmaster tool you can able to use this Google Webmaster tool by using your existing Google Gmail account this setup process is very simple and easy you just have to add your website and get the Google Webmaster code which should be posted inside the website to get the detailed report of the website in Google dashboard

Why to use Google Analytics ?

Google Analytics tools is a tool which is provided free of cost by Google to track be performance of the website and user interaction with website you can able to track the performance of best web pages in your website and request pages in your website free of cost without any hassle Google provide this tool free of cost by sign in just by existing Gmail account
2 it collects automatically data from various modes without any Hustle Google Analytics has the feature that reduces the work that is required to put Google Analytics oxides and spreadsheets you don’t have to take any kind of step to collect the data Google Analytics automatically collects for you when user interacts with your website it records the position of the user how he reach your website and WhatsApp behaviour of the user and it Bounce rate of the user Google analytic also provide whether the user is first time or existing user which is returning back after some period of time you can create and check customised report according to your wish
3 trackby gender age device and the location of the user Google Analytics provides the ability to practice exact age Gender and the interest of the user which is going to interact with your website you can also able to track exact location of your audience which is targeted by you and you will track the behaviour of the user with your content in minimum steps it also gives you are data how the visitors were driven to your website Google Analytics also gives you views of what kind of devices used by user and they are interacting with your website for example weather visitor is coming from your mobile website tab ab for a desktop computer Google Analytics also as browser of the Uses you can check the which browser used by the user
Real-time analysis Google Analytics provides the ability to check the real-time analysis means currently available users to your website which are interacting with your website you can able to check which pages are searching and checking by the users this helps you to check which contentious is very much popular in terms of uses and benefit to the users